
LEVERAGING THE POWER OF SERVICE DESIGN: Live workshop with Joe Natoli
LIVE WORKSHOP | MARCH 5, 2025 | 11:00 AM EST
The most thoughtfully designed product in the world matters to no one if:
- Customer service contradicts what’s on the website.
- Backend systems cause frustrating delays.
- Users get stuck at offline touchpoints nobody accounted for.
- Teams don’t communicate, so the pieces of experiences they create feel disconnected.
Sound familiar? That’s because UX or product design efforts alone don't solve these problems — but Service Design does.
Here’s what you’ll get out of this workshop.
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Master Service Design (without overcomplicating It). You’ll learn exactly how Service Design fits into UX, how to use it without overhauling your process, and why it’s the missing link in so many failed user experiences.
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Learn simpler ways to create Service Blueprints, Customer Journeys and more. We’ll walk through simpler, more practical versions of tools like service blueprints, journey maps, and stakeholder maps — making them easy to create, use and immediately see value from. Even if you are 100% new to the idea of Service Design!
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Learn to fix what’s actually broken (beyond the product itself). Discover how to spot and fix UX failures that have nothing to do with the site, app, system, interface or functionality — and how to create end-to-end experiences that actually work.
- Tools, templates and methods you can use immediately. No bullshit, no pointless theory. You’ll get real-world templates and exercises that enable you to apply Service Design to your work right away — even if you or your team has never used it before.
1 Lesson
$297
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